Rediscover Rockford’s best tastes, sights and sounds as you walk through downtown’s historic River District. With more than a dozen restaurants selling their signature menu items and free entertainment on one stage, we encourage you to reimagine Rockford. We invite you to fall in love with the city at northern Illinois’ premier outdoor food and music festival.
There is no entry fee. The River District Association simply wishes to provide an opportunity for residents and visitors to experience all that downtown has to offer in the fall, and in the same token, build community pride by giving everyone a Taste of Rockford: its food, music and culture.
While this is a fundraiser for the River District Association, we will take a small portion of our proceeds and allow charities the opportunity to apply for grants. Charitable organizations that do so will be required to send volunteers to help work the festival.


Adam Doleac | 6:45-8 pm
Jay Allen | 5-6:15 pm
Julia Cole | 3:30-4:30 pm
Unity the Band | 2-3 pm



Festival entry and entertainment throughout the day is free to the public. Taste Tickets are redeemable for food, beverages, and festival merchandise. There will be no cash sales at the festival.

$10 for a sheet of 10 Taste Tickets
*Price does not include sales tax

Important Ticket Prices 

  • Draft Beer: 5 Tickets
  • Craft Beer: 7 Tickets
  • Wine: 6 Tickets
  • Pepsi products: 2-3 Tickets
  • Food Menu Items: 2 – 8 Tickets
  • *If festival goers plan on consuming alcohol at the event, a $1 wristband must be purchased and a valid ID presented at a ticket booth.
  • Saturday, September 22, 2018 (rain or shine)
  • Downtown Rockford along the 100 and 200 blocks of N. Main St. (Entrance at the corner of W. State and N. Main Streets)
  • 2 pm – 8 pm



Fall For Rockford will be held in downtown Rockford on the parking lots between Veterans Memorial Hall and District Bar & Grill.

Click here for the map!

Please note: the main entrances are at the intersection of Main & State and Main & Mulberry (bottom left and middle left on the map)

1. How does the ticket system work for the festival?

“Taste Tickets” are the official currency and can be purchased at designated locations throughout the festival site. Tickets are sold in sheets of ten (10) tickets for $10. Single tickets are not available for purchase. Tickets are good for the entire festival and can be used to purchase food and beverages. Cash is NOT accepted by any food/beverage vendors. 1 ticket = $1

2. Can I purchase beer/wine at Fall for Rockford?

Yes. Beer and wine are available at two locations throughout the event site. You must purchase a wristband before purchasing or consuming alcohol. Wristbands are available for $1 where Taste tickets are sold. You must be at least 21 years old and present identification with proof of age to purchase a wristband.

3. Do I need to purchase tickets for entertainment?

No. All of the entertainment venues are free to the public.

4. What forms of payment are accepted?

Fall for Rockford accepts cash and credit cards for Taste Tickets and wristbands at both ticket booths. In addition, ATMs are available at several bank locations throughout downtown.

5. Can I bring my own alcohol with me?

No. Only alcohol purchased within the festival site is permitted.

6. May I bring lawn chairs, blankets or coolers?

No. Lawn chairs, blankets, backpacks and coolers are prohibited within the festival site.

7. Are roller skates, skateboards, bikes or personal transportation allowed?

No. Due to security and safety restrictions, roller skates, skateboards, bikes and personal transportation are prohibited within the festival site unless it is a medical necessity.

8. Are pets allowed in the festival site?

No. Only service animals are permitted within the festival site.

9. Where can I park?

A variety of parking options are available in the City’s conveniently located parking garages.

10. Is handicapped parking available?

Yes. Handicapped parking is available at all city owned parking garages.

11. Are strollers or wheelchairs available for rent?

No. While strollers and wheelchairs are permitted within the festival site, they are not provided or available for rent.

12. Is Smoking Allowed on the festival site?

No. Smoking and vaping are prohibited within the festival site.

13. Where are the public restrooms located? Are there family restrooms available?

Public port-a-lets, including handicapped accessible port-a-lets, are available on Mulberry Street in the festival site.

14. What if I get separated from my child or parent?

Lost children (and parents) will be escorted to event headquarters inside Veterans Memorial Hall, 211 N. Main St., Rockford, IL.

15. Lost and Found

Items can be turned in or claimed at event headquarters inside Veterans Memorial Hall, 211 N. Main St., Rockford, IL.


• Wok n Roll-Bamboo Food Truck

• Big Papa’s BBQ Truck

• Taco Don Chato Food Truck

• Pizza on Earth Food Truck

• District Bar & Grill

• Pinos on Main

• Thdoctas Jerk & Soul Food

• Lucha Cantina

• Cantina Taco

• Baker Street Burgers

• Vintage 501

• Rockford Roasting Co

• Sugar Jones Bakery

• Bella Luna Bakery


Adam Doleac

Jay Allen

Julia Cole

Unity the Band

Thanks to our amazing sponsors:

Official Media Sponsor